And it seems to be paying off.
With more people stuck inside these days, gaming companies have been seeing large boosts in TV ad impressions just lately. In the US, Nintendo has been top dog in terms of ad impressions for a while now, as these latest statistics continue to prove.
New data from
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With more people stuck inside these days, gaming companies have been seeing large boosts in TV ad impressions just lately. In the US, Nintendo has been top dog in terms of ad impressions for a while now, as these latest statistics continue to prove.
New data from
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, covering 16th March to 15th April, shows that Nintendo took 55.4% of the gaming industry's TV ad impressions in the country, comfortably topping second-place PlayStation which earned 13.3%. A large chunk of this, as you might expect, comes from advertising for Nintendo's latest major release,
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