Sega vs Nintendo - on the pitch!
As one of the world's most popular sports, there's always a lot of eyeballs on – erm – football (or soccer, if you'd prefer). For that reason, sponsorship is big business and almost every football team on the planet has a sponsor of some kind on its shirt (there's a growing trend now for multiple sponsors, in fact).
Taking this into account, it's unsurprising to learn that video game companies have long seen the benefit of having their brand name emblazoned across the jersey of a leading football team – and Nintendo is no exception. Join us as we take a look at how the Kyoto veteran (and many of its rivals and partners) have harnessed the popularity of football to spread the word about their products.
Read the
As one of the world's most popular sports, there's always a lot of eyeballs on – erm – football (or soccer, if you'd prefer). For that reason, sponsorship is big business and almost every football team on the planet has a sponsor of some kind on its shirt (there's a growing trend now for multiple sponsors, in fact).
Taking this into account, it's unsurprising to learn that video game companies have long seen the benefit of having their brand name emblazoned across the jersey of a leading football team – and Nintendo is no exception. Join us as we take a look at how the Kyoto veteran (and many of its rivals and partners) have harnessed the popularity of football to spread the word about their products.
Read the
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