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Universal Creative CCO Says Super Nintendo World Is A "Living Video Game"

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"You become one of the characters".

Yesterday, Nintendo and Universal Studios Japan
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a new music video titled 'We Are Born To Play' for the upcoming Japanese theme park, Super Nintendo World. In the same trailer, we also got a brief glimpse of the wristband and app that will apparently "
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" theme parks.

GameIndustry.biz has now shed some light on how exactly the wristband and app will come into play. They'll be used to complete "key challenges" with other attendees in boss battles, and collect coins and character stamps. Universal Creative CCO Theirry Coup added to this with the following comment:

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